This February, show your winter wardrobe some love in the form of posh faux-fur pieces that look just as good as the real deal but sell for a fraction of the price.

Since its debut as a wardrobe staple of animal rights activists and cash-strapped fashionistas, faux fur has come a long way.

Luxury and more affordable brands from Gucci to Topshop have embraced faux fur, creating luxe blends for a velvety touch and also playing with unexpected colors and fabric pairings for outerwear, as well as chic accessories.

Going for a classic look? Gucci’s tweed and fluffy faux shearling sleeved coat takes faux to a new high. Its detachable navy pussy bow and gold GG buttons make for fashion forward final touches on this eco-friendly ensemble.

Target’s more affordable — but just as gorgeous — option is a faux fur jacket in fawn. Throw it on over an all-black outfit with flats for an effortlessly elegant look.

Another budget-friendly choice is Alice + Olivia’s retro-chic jacket with black, white and red stripes.

Faux-fur electric colors — J.Crew’s hot pink and Michael Kors’ pale blue jackets — are by far the stars of this trend. Bold enough on their own, these pieces look best with jeans, comfy blouses and few to no accessories.

We picked a variety of options to satisfy anyone who wants to fend off the winter blues.

Andreea Ciulac is a freelancer.