Paintings and prints create impression of home value, says gallery owner
Art helps make a sale.
Everyone has an opinion about what clinched the deal.
For Christine Neptune, a collector and co-owner of Gallery Neptune & Brown, “it was the art that sold the apartment. Other than that my tiny New York studio was a small white box. The interior came alive because of the art.”
“Art creates the impression of a more valuable home. If you think about a beautifully designed home with strong architecture, you can appreciate it for what it is, but without art it’s not finished. It’s missing an important component. Art rounds out the impression of living there,” said Theo Adamstein, a sales associate with TTR Sotheby’s International Realty.
Art can enhance the value of the house but a real estate agent can’t pinpoint a number or percentage.
“Art embellishes a home, it adds to a home’s character, it adds color and rhythm and makes it more interesting than it may otherwise be, and that absolutely adds value,” Adamstein said.
Paula Amt, owner of Framesmith DC and a collector, lives in a 400-square-foot space. “My art is hung floor to ceiling. I minimize the space between works to fit in another piece because I want to see what I can see,” she said.
“It doesn’t matter if your home is large or small, if you rent or own. Don’t stop collecting because you think you don’t have any more room. Just make the spaces between the pieces smaller,” she said.
Anthony Gyepi-Garbrah and Desirée Venn Frederic’s home in Northeast Washington’s Trinidad neighborhood is distinguished by dozens of paintings and prints hanging salon-style on the walls and doors.
“Art in our home makes a place for us and provides benefits. It enhances our design perspective, it helps bring our attention to certain parts of the apartment, it provides accents, invokes emotion and adds clarity,” Gyepi-Garbrah said.
Robert Brown, the other co-owner of Gallery Neptune & Brown and a collector, recommends collecting for joy, not investment. “Buy pieces you can’t live without. Something that gives you pleasure and a thrill every time you look at it,” he said.
You and your partner’s tastes may differ but that shouldn’t create tension, he said. Instead celebrate and broaden your assemblage with works that appeal to both of you. “Buying art isn’t a competition,” he added.
“Buy what you love. That’s the most important thing. Then the art will move around all your real estate,” Neptune said.
Go to galleries and museums around town. Ask questions and ask to see work not in view. Galleries have rooms in the back with files holding many pieces. Owners will work with your budget and show you art in a range of prices. You can buy on credit and often on installment. Sometimes you can take a piece home “on approval” to see how you like it.
“Don’t be embarrassed or shy. That’s why we’re here,” Brown said. “It’s our job to talk about art in a way that makes you feel comfortable and teaches you.”
“Some people approach art as decoration as opposed to collecting. That’s a short-term solution. Collecting art is long term. It doesn’t make sense to waste your money on the short term. Take a little longer to decide what you love and to save money to buy it,” he said.
“People will come in and tell us they have a spot in mind. ‘I have a spot behind my couch,’ they say. A year later, they move or get a new couch. Instead think about what you love so that when you move you want to take it along,” Neptune said.
No room should be omitted from your art display, but there’s no map to show where to hang. It’s intuitive and what looks right to your eye.
“Yet placement has to be attractive. It has to have a sense of proportion. You can’t put it up higgledy-piggledy,” Chris With said.
Wall color shouldn’t fade into the art. “You want the art work to stand out, not blend into the background,” Brown said.
If it doesn’t look good, move it. “We know people who agonize. They say, ‘I could never hang art myself.’ They worry about putting a hole in the wall. It’s not a big deal to hammer a picture-hook hanger in the wall. Holes are easy to repair or you can hire a handyman,” Chris With said.
“People are especially worried about making that first hole. Get over it. Hang the piece up. It’s just a wall,” Amt said. “If you’re truly not allowed to make holes in the wall, there are ways to get around that with hanging systems that lay against the wall.”
Art is personal. “For me, it’s not just an investment in the artist or my collection. It is me being a custodian to a part of history. If everything goes well, that artifact will outlive me in perpetuity,” Gyepi-Garbrah said.
Adamstein said: “Hanging art on your walls is the most direct route to transforming a house into a home. It offers prospective buyers an immediate sense of homeyness.”