maryland football
Durkin tries to win over Terps’ fan base
Coach’s battle to recruit Maryland supporters a challenge
About 500 fans had come to eat crabs and talk to Durkin about his Terps, who will open the 2017 season Sept. 2 at Texas. As important as it is for Durkin to recruit players, which he has done exceedingly well to date, it is also crucial for him to fire up what has historically been a fickle, and often apathetic, fan base.
Durkin, who at age 39 still exudes a boyish charm that belies his rapidly graying hair, worked the room with the same focus that that he had shown on the sidelines at Maryland Stadium during an open scrimmage earlier that day. While seemingly more relaxed with the fans, there was still a purpose to Durkin’s appearance.
Put it this way: Durkin didn’t crack open a single hardshell during the two-hour lunch.
“I think the main goal when you go to an event like that is for the personal interaction with our players and our coaching staff,” Durkin said Friday. “There’s a lot of great people involved in our program and anytime you can have a personal connection with someone, there’s a stronger sense of support and that they will want to help.”
If last season was the proverbial honeymoon most coaches receive in their first year, especially when the team starts 4-0 and reaches a bowl game despite a brutal stretch when crushed by a trio of Big Ten powers, this season will be a crucible of sorts.
Not for Durkin’s young team — which is expected to be more competitive, but faces the most difficult schedule in the league and one of the toughest in the Football Bowl Subdivision — but for the fans. Will the fans continue to support Durkin and his team amid the program’s anticipated growing pains?
Ben Page, a 2001 graduate from Thurmont who has remained as hardcore a fan as he was when he was in college, is hopeful. He said he believes Durkin’s confident and contagious personality will keep most fans positive no matter the outcome on the field.
Maryland averaged 39,615 at home in Durkin’s first season — around 12,000 under capacity — which ranked 12th among the 14 Big Ten teams.
“Obviously the energy is extremely attractive,” said Page, who is organizing a group of about 60 Maryland fans going to Texas for the opener. “I think the people are tuned behind a horse they know can run, and now we want to see how fast it can run.”
Said longtime Terps booster Rick Jaklitsch, who earned both his undergraduate and law degrees at Maryland in the early 1980s, “I think the whole fan base is thrilled with DJ. He’s done everything right. Recruiting, just the tone he sets, his approachability, the players love him.”
Added Jaklitsch with a tinge of well-developed cynicism, “If DJ can’t make it here, no one will be successful.”
Durkin, who has coached in college football meccas such as Gainesville, Fla., and Ann Arbor, Mich., said Maryland is no different in some ways.
“You talk about how large a population it is, it really has a small-town feel to me in terms of the football community and recruiting,” he said. “You can connect all the dots; it’s amazing. All these parents know one another, who they went to school with, their cousin or uncle or brother, whatever it might be. We’ve really worked hard to entrench ourselves in this area with the coaching staff.”
Like many college programs located in an urban market dominated by professional sports teams, Maryland has never been able to sustain, or even build, a passionate fan base in football. The interest tends to grow when the team is winning.
It happened during the three straight years Maryland won the Atlantic Coast Conference under Bobby Ross, culminating with a then-record average attendance of 49,385 at Byrd Stadium in 1985.
It happened again when the Terps, after more than a decade of mostly losing under a succession of coaches, won the ACC in 2001 in Ralph Friedgen’s first season to start a three-year run when Maryland went 31-8. A byproduct of that hot start was an average at home games of 49,393 in 2006.
Four years later, despite a 9-4 record in what turned out to be Friedgen’s last season, attendance had dropped to 39,210 in what had become a 54,000-seat stadium.
While attendance eventually improved under Randy Edsall, much of the increase had more to do with the Terps moving to the Big Ten and drawing teams such as Ohio State and Michigan, which brought thousands of their own fans.
Maryland athletic director Kevin Anderson said he believes Durkin could relight the flame.
“I was immediately impressed with DJ’s energy. When I talked to him, he was very enthusiastic,” Anderson said Thursday. “He has a passion, not only for football but for life. The thing that comes across with all our fans is how genuine he is.”
Said Durkin, “I am excited about everything we do. When you talk to them [the fans], you talk about what they do, where they work. That works way better than trying to sell something to someone. I think there is a great amount of excitement about the program. All we’re trying to do is spread the good word out there and get people to feel the same way we do.”
Page, who is trying to form a fan group called “Durkin’s Disciples,” acknowledged that whoever replaced Edsall would have been able to get better support.
“You could have put a puppy in front of us and we would have followed it,” Page said.
Still, how Durkin’s personality translates into attracting fans — as well as donations to the program — will eventually be based on results.
According to an athletic department spokesman, donations from members of the Champions Club — who commit at least $25,000 annually for three years — are up more than 33 percent from last year.
At the recent crab feast, which was for fans who donate at least $5,500 annually, attendance was up 150 from last year.
Around 2,000 Maryland fans are expected to go to Austin, according to an athletic department spokesman.