WASHINGTON — It was Blue Bell the man came after, and in the ice cream aisle, he peeled back the lid, took two licks and stuck his finger in before returning the container in a Louisiana store, a video shows.

If that sounds familiar, it is.

A run of copycats have recorded themselves licking Blue Bell ice cream in stores after a Texas juvenile’s video led to a police investigation — and 13 million views on one video posted to Twitter.

The Louisiana incident led to the July 6 arrest of Lenise Martin III, 36, in Assumption Parish, west of New Orleans. Martin was charged with criminal mischief and unlawful posting of criminal activity for notoriety and publicity, jail records show.

A jail receptionist said he was released Monday but did not know whether he was released on bond. Martin could not be reached for comment.

Authorities think Martin’s alleged crime was a copycat incident inspired by other videos, Cmdr. Lonny Cavalier, a sheriff’s office spokesman, told CNN, after finding the video posted to Facebook.

Martin showed investigators a receipt for ice cream, Cavalier told CNN, to suggest that he paid for the contaminated ice cream.

“Taking into consideration that he eventually purchased the same container is one thing,” Cavalier said. “However,” he added, “he puts it on Facebook to gain this notoriety and at the end of the day, it gives other people ideas that are not in the best interest of public health.”

The video allegedly showing Martin was the third case of someone intentionally tampering with Blue Bell ice cream and then posting a video to social media, prompting a cringe-inducing viral moment.

Lufkin police in East Texas identified a juvenile in the original video, the department said last week, but declined to charge her with an adult crime and did not release her name because she is under 17.

Blue Bell identified the Walmart where the juvenile licked a half-gallon tub of Tin Roof ice cream in what they called a “malicious act of food tampering,” spokeswoman Jenny Van Dorf said. The company removed all half-gallon Tin Roof products from the store, she said.

In another incident, self-described model and actress Shelley Golden posted a video of her walking into a store and licking Blue Bell ice cream. In a July 4 tweet, Golden said she bought and took home the ice cream. “The whole thing was staged,” she said.